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Investment
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Strategy
ESG
Leadership
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Sectors
Hotels
Serviced Apartments
Senior Living
Student Accommodation
Hostels
Co-Living
Regions
Northern Europe
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CEE
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Asia-Pacific
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Capital Talks
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Hospitality Investor
Hotel Management
IHIF
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Advertise
Brands
ESG
How to avoid greenwashing in hotel development
Owners should focus on these measurable outcomes as opposed to programmes that might make guests feel good, but have little impact on the fight against climate change.
Edward Robertson
Aug 7, 2025 8:00am
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